In this humorous music video, Truthinadvertising.org uses colorful scenarios to illustrate one of life's great truths: telling the truth isn't alway easy. Through some of the most hilariously compromising moments imaginable, like a man admitting that he's the one "who put that dent in your car," we make the point that honesty, no matter how difficult, is always the best policy. And in advertising, it's even more than that. It's actually the law.

We created an original music track for this video: score, arrangement and lyrics. The actors in each scene sing a line from the song to tell “a truth” that most people wouldn’t tell in real life, like telling the neighbor "that was my dog who crapped on your lawn." They make the point of the campaign’s title “The Truth’s Not Always Easy,” and conclude with the line that delivers the campaign’s message: “But in advertising, it’s the law."