Create an inspirational integrated campaign with the Turkish Women's Volleyball Team at its core that increases female participation in sport.

The primary goal of this campaign is to inspire young girls and teens and encourage equal participation of women in sports, leadership and all aspects of life.

A secondary goal is to raise awareness about gender equality and contribute to ending gender discrimination.

To play any sport, first you have to learn the rules. The problem is that the rules are not the same for man and women.

To become #1 in the world, the Sultans of the Net had to beat Serbia's national team and gender discrimination. And that's why it's so important for young girls to learn the real rules of the game and overcome them through inspirational examples.

The Turkish Volleyball Federation will publish the official Volleyball Rules Book with techical and tactical terms adapted to the women's reality. As well as real examples of how the athletes overcome these challenges.

The Turkish Volleyball Federation presents: OUR TEAM RULES