The primary goal of this campaign is to inspire young girls and teens and encourage equal participation of women not just in sports, but also in leadership and all other aspects of life. Volleyball, especially beach volleyball, isn’t a very accessible sport for many girls and women because of the equipment and different religious restrictions.

Through the power that fashion has nowadays, we unlock a huge barrier for girls in volleyball by creating the first “Neutral Equipment” that is not covering too much or either too revealing.