Film > TV / Cinema Film: Sectors
DROGA5, PART OF ACCENTURE INTERACTIVE, London / SETAPP / 2021
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With Setapp you have all the apps you need to finish any task, without the distraction of having to look for them. To land this consumer benefit we made distractions the enemy of our campaign “Don’t Get Sidetracked. Get Setapp”.
Our films showed the absurdly dramatic consequences of people getting distracted mid-task, failing to finish what they started. In ‘Snake’ a man with a snakephobia is hypnotised into thinking he has become one and is left in a snake-like state.
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