How to solve problems like a creative genius? What’s the secret sauce that fuels the success of the top creative leaders? What inspires them and what makes them tick? What lessons have they learned and what are they paying attention to next? Join some of the most influential creatives in the world as they share their insider tips on the tools, tricks and processes they rely on. Dive into topics like emerging trends, brand differentiation, customer engagement and talent initiatives. Discover strategies for measuring creative performance and demonstrating ROI to propel the business forward. Learn how to incorporate creative thinking into your work to achieve new levels of success. Tap into the international creative force - ask all your burning questions, exchange ideas and network with your tribe. — The Creative Impact content stream at Cannes Lions is co-curated with WARC, the authority on marketing effectiveness.