20 June 2018 / Host: Kiip / Stage: Interactive Stage

This session will outline how blockchain technology has the potential to revolutionise advertising, and how if embraced, blockchain will dominate the underlying technologies that power the buying, selling and serving of advertising. In addition to its impact on advertisers, hear what Brian Wong envisions for blockchain’s role in empowering the consumer to understand the true value of their data and engagement in the advertising equation.


Brian Wong

CEO, Co-founder

Lucas Herscovici

Global Marketing Vice President of Consumer Connections, Insights and Innovation