Cannes Lions

2006 FORD FUSION

2ADVANCED STUDIOS, Aliso Viejo / FORD / 2006

Presentation Image
1 of 0 items

Overview

Entries

Credits

Overview

Description

Ford Fusion built for those who live their life in drive.The 2006 Ford Fusion microsite offers an online community in which people can upload pictures showing where their lives were headed and share their experiences with a worldwide audience. Visitors can then fuse two pictures together to create a unique and fun image that can be stored in the online gallery or emailed directly to friends. The idea was to play off the name, Fusion, while creating an innovative means of driving people to the site.

Similar Campaigns

12 items

Beautiful Movement

MJZ, Los angeles

Beautiful Movement

2022, TOYOTA

(opens in a new tab)