The challenge here was to put a human face to the Census, and ground it in a personable, disarming reality. So we shot video documentaries featuring unique, intriguing stories of everyday people from around the country, and illustrated how these stories relate to the census. Below are three of our favorites.

Behind each of Chris' mounts is a story. And he sees it as his mission to preserve these stories as well as the tradition of low regulation taxidermy in his home state of Texas. Chris is also reluctant to fill out his Census form, feeling that it's an invasion of his privacy. Can he be convinced that the Census is actually a tool that will help him and his community?