Cannes Lions
AMPFY, Sao Paulo / MITSUBISHI / 2019
Overview
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Background
THROUGHOUT THE WORLD THERE ARE AREAS WITH DEVELOPED CIVILIZATIONS. BUT FOR A BRAND WITH AN OFF-ROAD DNA, THIS DOES NOT REPRESENT TOTAL QUALITY OF LIFE. FOR MITSUBISHI MOTORS, YOU NEED TO ENJOY A 4X4 LIFE TO BE HAPPY.
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