Sweden is one of the countries where we drink most milk in the world. In Sweden we have a great respect for animal care. It is one of the reasons Swedish farmers have a big impact on the total dairy industry. While almost every foreign major dairy producer give less money to their farms and make it a hard living for the farmers and the animals. The small and local milk producer Gefleortens Mejeri chose to go the opposite way and raise the payment for their dairy farmers. To keep up the quality of the milk and the life of the animals on the farms.