Cannes Lions

ACCOUNTING FIRM

THE PARTNERS, London / DELOITTE / 2009

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Overview

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Credits

OVERVIEW

Description

Create a corporate screensaver for 160,000 Deloitte employees thatexpresses their brand positioning of ‘Always One Step Ahead’.

Execution

PlanetSaver is a bespoke application that sends Deloitte’s 160,000 machines to sleep when they are inactive. It then automatically sends a centrally monitored live feed of the organisation’s total worldwide savings – of cumulative energy, Co2 and cost – every time you log back in.PlanetSaver is the biggest Green initiative of its kind in the World.

Outcome

Results not yet known.

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