Everyone who works with Photoshop and InDesign needs them: keyboard shortcuts. They are comfortable and increase working efficiency. But: There are so many of them.

Opinionated and with an unwavering point of view, it demonstrates how new thinking can help us negotiate the digital age. As a corporate brochure, it follows in the footsteps of agency founder, David Ogilvy who started all his publications with the words “How to ...”

The first issue of the magazine was a huge success. Along with a large initial circulation, numerous requests and re-orders meant that the first print run (5000 copies) was out of stock almost immediately. The magazine was featured in the business press (Wirtschaftswoche) and in the advertising trade press (W&V and Horizont). We had requests from various universities and colleges asking for more information and options for including material in course curricula.