Cannes Lions

AIDS AWARENESS

M.E.C.H. McCANN ERICKSON COMMUNICATIONS HOUSE, Berlin / AIDS FOUNDATION / 2004

Film
1 of 0 items

Overview

Entries

Credits

OVERVIEW

Description

Two matches are plugged in a matchbox, a third one lies with its head upon theirs and erects when lit up. When the whole matchbox bursts into flames, a chart is inserted: Don´t play with fire.

Then we see the incinerated match falling down. Insertion: AIDS is still incurable.

Similar Campaigns

12 items

Text from Your Ex

TBWA\HONG KONG , Hong kong

Text from Your Ex

2016, AIDS FOUNDATION

(opens in a new tab)