The Solution:Andes Friend Recovery. A cutting-edge robot with human features that through a videoconference system it enables men to be with their friends at the bar while being with their girlfriends somewhere else.The Media:The Campaign was launched on TV where the problem and the solutions were described and the functioning of the Andes Friend Recovery was explained.Also, it redirected the target to the web where men could turn on the webcam and appear in the robot that was at the bar through a videoconference system.

-5000 friends recovered-1 million people visited the Andes Friend Recovery web-3 million posts about the case-The word of mouth was immediate-The action was picked up by the National and International media.-The brand preference increased