Cannes Lions
SCHOLZ & VOLKMER, Wiesbaden / VIRGIN / 2006
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'Show it big and in detail' – Virgin Lands, an animation studio, is rendering a vivid presentation of its current portfolio on the 'net. In order to do justice to genres such as animation, print and film, different forms of interaction are used. Typical movements, such as hitting or running, of real-time figures are animated. The user can adjust the representation of the figures and alternate between a grating model and a ready-to-use version. The high-resolution prints are enormous – this makes the details of the 3D models easy to recognise and appear to be almost within reach.
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