Cannes Lions

ARCOR-ISDN

BLUE MARS, Frankfurt / ARCOR & CO. / 2002

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Arcor launched a TV campaign in June/July 2001 to promote its ISDN-services, starring a red-haired couple. While he's web-crazy, she's always on the phone, teasing him. With that relationship in mind, we created a compliment-generator - a pop-up banner that mails pre-generated flattery to your loved ones (suggesting Arcor-ISDN on the way).

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