Clothes washed with Ariel Color do not change their colours after many washes just like the Ariel Color tree, which does not change the colours of its leaves despite changing seasons and weather conditions.

The tree became a characteristic element of landscape in Warsaw; the closer to Winter, the more people passed the tree deeply surprised. The local community treated the place as a meeting spot where they discussed the phenomenon of the tree. The fame of the tree passed the park’s, the district’s and even the city’s borders. Not only newspapers reported about the tree but also it became a topic of many discussions.