Cannes Lions

ASPIRIN

BBDO GERMANY, Dusseldorf / BAYER / 2009

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Overview

Entries

Credits

OVERVIEW

Execution

We created the “ASPIRIN HEADACHE TABLE SOCCER” game, the first table soccer where the figurines are upside down and only play with their heads, not their feet – guaranteeing an epic headache!

Outcome

During the “Aspirin Pharmacy Tour” throughout Germany, the “ASPIRIN HEADACHE TABLE SOCCER” caught the attention of all the customers in the pharmacy and spontaneously involved them in the game.

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