Cannes Lions

AUDI A4 AVANT

CP PROXIMITY, Spain / VOLKSWAGEN / 2006

Awards:

1 Shortlisted Cannes Lions

1 of 0 items

Overview

Entries

Credits

OVERVIEW

Outcome

A total of 4,500 letters were sent and 630 test drives were obtained (14%).

This action resulted in the sale of 75 vehicles (12%).

Similar Campaigns

12 items

Shortlisted Cannes Lions

adam&eveDDB, London

Born Confident

2018, VOLKSWAGEN

(opens in a new tab)

OGILVY CAPE TOWN, Cape town

Red Flashy Thing

2018, VOLKSWAGEN

(opens in a new tab)

BBDO ASIA, Singapore

360° Camera - Tricycle

2016, MERCEDES BENZ

(opens in a new tab)

COCOMMS, Helsinki

Delta Auto ̶ from the bottom to number one in customer experience

2016, DELTA AUTO

(opens in a new tab)

DDB UK, London

TOUAREG

2012, VOLKSWAGEN

(opens in a new tab)

WAVE STUDIOS, London

AUTOTRADER WEBSITE

2012, AUTOTRADER

(opens in a new tab)

EURO RSCG 4D AMSTERDAM, Amsterdam

VOLVO S60

2010, VOLVO

(opens in a new tab)

DDB STOCKHOLM, Stockholm

PASSAT ECOFUEL

2010, VOLKSWAGEN

(opens in a new tab)

DRILL, Tokyo

CARS

2010, HONDA

(opens in a new tab)

DDB TRIBAL, Berlin

VOLKSWAGEN POLO BLUEMOTION

2009, VOLKSWAGEN

(opens in a new tab)

HAKUHODO I-STUDIO, Tokyo

ENVIRONMENTAL AWARENESS

2008, NIPPON OIL

(opens in a new tab)

AGENCE .V., Saint-ouen

VW GOLF

2004, VOLKSWAGEN

(opens in a new tab)