Cannes Lions
IDEA INTEGRATION, Houston / LEXUS / 2001
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Our Challenge:As one of the nation's charter dealerships, Westside Lexus is ranked in the top 10 of Lexus dealerships in the country (USA) in new car sales, and in the top five in pre-owned sales. Westside Lexus wanted to give users the ultimate virtual dealership experience.Our Solution:Idea redesigned the Westside Lexus website utilizing advanced 360-degree, immersive photography to allow viewers to take a complete tour of the facilities and view new and pre-owned cars in stock. The sharp, edgy and sleek new look and feel combined with the improved quality of the interactive design elevates Westside Lexus to a premier-level among local and national dealerships.
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