Cannes Lions

AXE DEODORANT

LOWE, Mexico City / UNILEVER / 2006

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Presentation Image
Film

Overview

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Credits

Overview

Description

"HOMELESS" A homeless person is sleeping on the street , covered with a carton to protect himself from the cold. Immediately, he pulls the carton to cover himself better, revealing that behind him, there is a beautiful woman in sexy underwear, who at once embraces him with her arms and her leg.

At this moment a super appears: New Axe economic size.

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12 items

Shortlisted Cannes Lions
Cavities

MULLENLOWE SINGAPORE

Cavities

2019, UNILEVER

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