Donald wants us to pay for a border wall, we want him to pay for our beer.

We made t-shirts with Trump’s image that when exposed to heat, its key message of “support" changed by one of mockery towards the candidate.

We traveled to USA and sold them to Trump's fans. And with all the money raised, we organized a party that allowed our target to meet and try our beer under this slogan: If Trump wants us to pay a wall, we want him to pay our beer.

We posted a hero-content video the day of the presidential debate, and a Facebook event of the party that naturally became a troll-group for Trump with hundreds and hundreds of user generated content.

220,330 shares

+18m views per month.

+77m impressions.

National TT within two hours.

+300 worldwide media outlets.

Organic reach 13% over what was paid for in FB

Increase Awareness of 150% in 3 months