To celebrate its centenary, BMW built a futuristic vehicle to showcase its vision for the next 100 years of mobility. We were commissioned to present it online.

We creatively used the ability to load raw movie data blobs into memory and transferred screenshots frame by frame to the canvas to create the illusion of fluid video. We then added standard HTML functionality on top of that.

The outcome: fluid, moving images that people could now interact with – ideal for showcasing the futuristic features of the BMW VISION NEXT 100 vision vehicle.