Cannes Lions
ZOOOM PRODUCTIONS / PROCTER & GAMBLE / 2008
Overview
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Description
The nicely groomed hero walks into a party, his striking good looks immediately provoke unusual reactions. For a split second people around him morph into animals showing their brute inner identity: One attractive girl turns into a purring kitten seeking closeness, another one morphs into an exotic bird fanning out its feathers to attract attention. A male party guest turns into a gorilla snarling at his rival and twin sisters morph into seductive snakes on the lookout for tasty prey. At the end, the viewer is presented with the product that has given the hero his striking good body looks.
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