Cannes Lions

BOLLETJE REALLY LONG BISCUITS

S-W-H, Amsterdam / BOLLETJE / 2008

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The familiar tagline “Ik wil Bolletje” (“I want Bolletje”) is printed in large letters on the new Bolletje packages. The packages will be shown as thought bubbles in dozens of 10” TV idents for all the different Bolletje rolls and biscuits.

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