Cannes Lions
WIEDEN+KENNEDY AMSTERDAM, Amsterdam / BOOKING.COM / 2013
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Planning and arranging accommodation remains a gamble. US travelers are over-supplied with choice and options, and under-supplied with vacation time. Getting it wrong can ruin it entirely. But when you get it right, it feels absolutely incredible.
‘Booking Genius’, the third film of the ‘Booking.yeah’ campaign, pits man and woman against the elements. Will their love survive a long, anxious trek through the wilderness? Is the paradise he promised really at the end of the road? Scoot to the edge of your seat and prepare to cut the tension with a knife.
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