BossPatrol is a downloadable app lets you save your friends from trouble. It lets you choose a secret phrase (Like "Damn", "What's the time?", etc.) and then add your colleagues to the group.

If you spot your boss approaching, while your colleagues are wasting time on the internet, all you have to do is speak out the secret phrase. BossPatrol picks it up through the microphone, connects with your friends' computers and instantly opens up safe windows on all their computers (presentations, spreadsheets, etc.), just in time. And your boss will never get to know what they were up to.

Within a few days, BossPatrol became one of the most talked-about campaigns in the region, with features in over 100 major websites and publications and 11 pages of Google search results. The campaign was shared extensively by users on social networking sites, and generated a whopping 20 million earned impressions in just two weeks, reaching over 4 million users on Facebook and Twitter. All this, with $0 spent on promotions. But the icing on the cake is what people are saying about the 45-year-old whiskey brand.