Cannes Lions

BRITA WATER FILTERS

DDB SAN FRANCISCO, San Francisco / CLOROX / 2008

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Most people don’t think about the effect plastic water bottles have on the environment.Drinking from a water bottle for even a short time, equates to it spending an eternity in a landfill.

This spot encourages people to drink responsibly by avoiding plastic bottles and instead, using a Brita water filter.

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