Canal+ is the leading premium pay television group in France. Since 2007, the channel produces its own series.

To thank its subscribers, Canal+ decides to really go for it and launches The Great Embed: a concept that literally immerses them into the heart of their favourite series. How? By embedding them into the show... at their own risk!

-4.5m subscribers contacted-Thousands of acting vocations awakened-21 subscribers overjoyed