Cannes Lions
750MPH, London / VIGORSOL / 2013
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Captain Ice - the unlikely hero who believes he has the power to defeat a huge fire-breathing lava monster. Captain Ice’s first attempt to extinguish the monster with his icy breath fails spectacularly, requiring him to look for back-up. He finds it in a supermarket in the form of Air Action Vigorsol, but only after a few trials & tribulations trying to get to it. In the end he eats the gum, freezes the monster, but doesn’t quite get the girl.
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