Cannes Lions

CHAINSAWS

DDB GROUP NEW ZEALAND, Auckland / STIHL / 2009

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Description

For more than 80 years, STIHL have forged a reputation for making outdoor power equipment that doesn’t give up. Their iconic Chainsaws are no exception. Bullet-proof engineering combined with expert servicing means you’ll only ever need one.

To demonstrate the incredible lifespan of a STIHL Chainsaw, we portrayed what might happen if it out-lived its owner.

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