Cannes Lions

CHANNEL 2 DOCUMENTARIES

ZAPPING/M&C SAATCHI, Madrid / RADIO TELEVISION ESPANOLA / 2011

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In Spain people think that documentaries are boring, however those shown on Channel 2 are extremely varied and of really high quality. And so making the most of all the important incidents (war, revolutions, natural disasters) that are constantly happinging in the world and leave people waiting for news, we play with the broadcast to show that a historical fact can be as equally exciting as a last minute news blast, if it is told well.

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