Cannes Lions
GARNIER/BBDO, San Jose / FUNDACION PANIAMOR / 2008
Awards:
Overview
Entries
Credits
Description
We used a very well known '70s ballad, ('El Hombre de mi Vida', by Angelica Maria, a famous Mexican singer) with very grown-up lyrics, sung by a little girl, to convey how abuse can change a child's life, and so create awareness of this problem.
Similar Campaigns
7 items