Cannes Lions

CHRISTMAS GREETING

DDB GROUP MELBOURNE, Melbourne / DDB / 2011

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Overview

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Credits

Overview

Description

Come up with the agency Christmas card.

Execution

Everybody looks forward to the holidays, clients and agency folk alike. So to commemorate the end of the working year, we sent them our very last proof.The proof of the agency Christmas card was an engaging, fresh take on a tired brief that made light of a frantic time of year.

Outcome

It’s hard to measure a goodwill exercise. However, laughs and praise flooded in from clients once the cylinders hit their desks. Among the phone calls and emails received, were messages like this one: “Thanks for your xmas card – it’s the best one I have seen this year!! I thought it was a job! Cheers, Michelle”

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