Cannes Lions

CLEAN PASTE DENTAL FLOSS

BBDO CHILE, Santiago / JOHNSON & JOHNSON / 2012

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The announcer starts saying "tooth, tooth, tooth " in order to represent the teeth that we normally have in our mouth, and between them we find some animal noises that represents the food stuck between the teeth.New Dental Floss Clean Paste Johnson & Johnson Reach, is the solution to this problem.

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