Cannes Lions
MANDOM CORP, Osaka / MANDOM / 2016
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Description
A young man who get into trouble on the view screen of his cell phone. He cant see the screen because the sun is so hot.
At the short time, he find a solution by using Gatsby Moving Rubber. He can change his hair into a hat to block the sun light that interfere his vision.
The basic idea is the sun as a problem and Gatsby Moving Rubber is the key solution to the problem.
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