A longtime champion of happiness, Coca-Cola has always tried to express a refreshingly positive view of the world. ‘The Great Happyfication’, created for the World of Coca-Cola attraction in Atlanta, is an all-singing, all-dancing six-minute animation that distills the secrets of happiness, set across the epic landscapes of the Coca-Cola factory. Viewers are guided through the film by narrator Pete, a wham-bam-magic-man, and Wendy, an enthusiastic cheerleader, meeting a glamorous trio of penguins, kissy puppies and a mortar man along the way. Launched at the World of Coca-Cola attraction in Atlanta in May 2011, ‘The Great Happyfication’ premiered on the global stage on Coca-Cola’s Facebook via YouTube on September 16, 2011.