'Wipeout Fusion' represents the latest addition to the Wipeout brand. Launching on Playstation 2, Sony Computer Entertainment Europe have created a game to take advantage of the PS2's superior graphics and hardware capabilities. Good Technology created a website consistent and appropriate to the values of the Wipeout brand - a title that redefines the genre, that holds credibility not only within the world of video games, but crucially, within the wider world of the urban style-conscious and the design community. The site was developed as a pre-sales marketing tool to build hype before the release date, to add depth to the game play by offering internet only features, and to help spread the games design and gameplay philosophy to a global audience. Good Technology's central concept for the website was to extend the 'realism' of the game by creating an online futuristic world populated with unique appropriate web based content. Good Technology focused on creating a futuristic sporting event with its own fictitious governing body - the F9000 - its own sporting rules and regulations, fictitious news releases, and a complete fictitious history and evolution of the sport stretching over 200 years. the Wipeout message board section allows game fans to communicate, whilst a virtual league based system means that players can compete from all over the world by submitting a code generated by the game. Extra goodies include branded screensavers, desktops, game soundtrack ...