In homage to the Terracotta Warriors, we created a one-of-a-kind live performance that brought to life a 24-foot tall hand-crafted Terracotta Warrior marionette, and a 14-foot young girl marionette. We wrote a simple Chinese fable about the virtues of caring through action - ideals central to J&J, the Olympic movement, and China at the dawn of the Summer Games. Each performance was a spectacle of mechanical and engineering ingenuity, performed four times a day during Gamestime, at an Olympic live site in the heart of Beijing.

“Warrior and the Girl” generated over 86 million media impressions. Dedicated web and mobile sites were developed delivering over 9 million visitors.

“Warrior and the Girl” attracted the attention of a Chinese documentary film crew who developed a full length documentary commemorating the J&J’s partnership with the Terracotta Museum and the creation of “Warrior and the Girl.” The Chinese government and the Xi’an museum curated the “Warrior and the Girl” marionettes as a permanent display inside the museum, where more than two million visitors a year will learn about Johnson & Johnson’s commitment to the preservation of the Warriors.