Cannes Lions
FCB WORLDWIDE, Mexico City / RECKITT BENCKISER / 2015
Overview
Entries
Credits
Description
In Mexico, Antiacid brand are just in the mood of communicate product performance and relief. That's because Mexicnas takes Antiacids like water and Antiacid just came into a commodity.
Execution
Every mexican with bullseye in woman and man in their 30's
Outcome
We have not statistical information yet.
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