Cannes Lions

Creamy Purrrr-ee

adam&eveDDB, London / MARS / 2021

Film
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Everyone knows that over time, owners start to look like their pet. In this film, we see our owner talking to camera, explaining how much time he and Buttons the cat are spending together, thanks to new Creamy Purree. While Buttons enjoys his treat, our owner ponders whether they are in fact spending too much time together after comments about how much they look alike.In our key Western markets, the insight of owners looking like their pets is a well known thought.

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