Cannes Lions

CUCKOO CLOCK

BISCUIT FILMWORKS, Los Angeles / ACHMEA / 2014

Film
Film

Overview

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Credits

Overview

Description

This commercial for Centraal Beheer Achmea is to make people aware of its All-Risks home insurance, and the fact that it covers even small accidents by one’s own fault.

The ‘Just Call Us’ tagline has been used for over 30 years and is Holland’s most famous campaign.

Plot:

A young man and his girlfriend are moving in together.

Her ugly cuckoo clock also joins the household.

Now having a cuckoo clock is one thing.

But this particular animal has it in for him, and that’s asking for trouble!

The gloves are off , no holds barred.

Because only one can be master of the house…

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