Cannes Lions

CUPNOODLE

HAKUHODO, Tokyo / NISSIN FOOD PRODUCTS CO. / 2015

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Overview

Entries

Credits

OVERVIEW

Description

In the past, Japan had a lot of samurai. Now, it has many female-idol-obsessed otakus. They are today’s samurai.

The company slogan at the end of the film means 'To beyond delicious'.

Similar Campaigns

12 items

Shortlisted Cannes Lions

BBDO , New york

One True Loyalty Program

2021, MARS

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DENTSU MCGARRYBOWEN BRASIL, Sao paulo

OUR FLAVOR

2021, NISSIN FOOD PRODUCTS CO.

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1 Cannes Lions Award

DENTSU INC., Tokyo

Akuma no Kimura (Demonically Spicy Ramen)

2019, NISSIN FOOD PRODUCTS CO.

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1 Spikes Asia Award

DENTSU INC., Tokyo

INSTANT BUZZ / SamuraiDroneCatIdolSuperhumanRubeGoldbergViewerWarningTooExplosiveHighSchoolGirl

2017, NISSIN FOOD PRODUCTS CO.

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DENTSU INDIA, Bangalore

Pepper

2017, NISSIN FOOD PRODUCTS CO.

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Shortlisted Cannes Lions

MARKETFORCE, Perth

Betty

2016, CHICKEN TREAT

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McCANN WORLDGROUP PHILIPPINES, Taguig city

KIT KAT FACEBOOK DOWN

2015, NESTLE

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F/NAZCA SAATCHI & SAATCHI, Sao paulo

WORLD'S FASTEST COOKING SCHOOL

2014, NISSIN FOOD PRODUCTS CO.

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HAKUHODO DY MEDIA PARTNERS, Tokyo

INSTANT FRIED NOODLES

2007, NISSIN FOOD PRODUCTS CO.

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Shortlisted Cannes Lions

TRY ADVERTISING AGENCY, Oslo

CRISPS

2005, KIMS

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LEO BURNETT ARGENTINA, Buenos aires

HOT KETCHUP

2003, HEINZ

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LEO BURNETT PORTUGAL, Lisbon

DIETING PRODUCTS

2002, HEINZ

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