Cannes Lions

CURRYS PCWORLD

M&C SAATCHI, London / DIXONS / 2012

Film
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Description

This film for Currys PCWorld (the UK’s largest electrical retailer) features the merciless taskmaster of the Dark Side, Darth Vader. The Star Wars villain is inspecting a Currys PCWorld megastore to see if newly-trained staff can live up to his high standards.

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