Cannes Lions
PUBLICIS LADO C, Madrid / RENAULT / 2006
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HeadLights was made for TV and we can see in it a Renault Dacia. There is a family inside the parked Dacia at night, and the father keeps on repeating: “dipped headlights, full beam” while his family looks at him in surprise. Super: “it does the same as any car, but for just 7,350 Euros”
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