Cannes Lions

DARE TO OPEN YOUR MOUTH - RANGER

OGILVY, Paris / STIMOROL / 2018

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Open on a job interview. A young man speaks with the HR manager as the cellphone he’s placed on the table lights up with text messages containing naked pixelated selfies. Suddenly, we hear the booming echo of the Stimorol mnemonic. Out pops the Stimorol Ranger and his taxidermy German Shepard, Stimmy in a bluster of snow. The Stimorol Ranger is here to give the inspiration he needs. Our guy pops a piece of Stimorol and turns to the HR manager mouthing along to our ranger’s advice. The room begins to shake, as our Stimorol Ranger grabs his bullhorn. LANDSLIDE!!!!

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