Rock in Rio is a very peculiar festival. The target audience ranges from age 7 to 77. We had to create an animation that was fun for everyone, so therefore transformed the amusement park’s ghost train into a sexy mansion. This was because the product was Axe Dark Temptation.

We had a place where all men fantasies were accomplished - approved by the women. You could see, but you could not touch.

In 5 days, more than 23.000 people (young adults men and women) went on an amazing and unforgettable trip.