Cannes Lions

DIET DR PEPPER

YOUNG & RUBICAM, New York / DR. PEPPER / 2003

Awards:

2 Shortlisted Cannes Lions

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Description

A Renaissance Festival daredevil named Medieval Kneival shows he's no Evel Kneival. Proving "not everything can be as good as the original". Diet Dr Pepper, of course, being the exception.

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