Johnson & Johnson asked for our help in creating a digital platform that allowed them to celebrate and cultivate “good” in the spirit of their longstanding commitment to social responsibility. Donate a Photo is a free mobile app that turns photos into a way to do good. For every photo shared, Johnson & Johnson donates $1 to a non-profit organization. That $1 does things like restore a park or gets medicine for an infant. By enabling users to help a cause through the simple act of sharing a photo, the app makes it easy for everyone to make a difference.