Cannes Lions

Don't forget your feet

MULLENLOWE BRASIL, Sao Paulo / REXONA / 2018

Film
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Description

In this film, we see scenes of people taking care of themselves: taking care of their hair, their beard, doing exercises, taking showers, applying lipstick. But they all have something in common: they always forget something really important - their feet.

This message is supported by a background song, with a rhythm that is very well known. The music is an adaptation of a song that people learned to sing in their childhood. A big dance, focusing on the product application, ends the film showing how important it is to remember to take care of the feet.

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